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Last week, our team attended a PRSA function focused on managing high-profile social media crises within the high tech community. Near the end, one attendee asked whether social media served as a relevant tool for B2Bs. Below we’ve rounded up another week’s worth of social advice and blog posts for B2B marketers, which helps to … Read More >> 
In our social media trainings, our team is often asked, “When is the best time to blog?” or what best practices can you share on better business blogging? Interestingly enough, we ran across this infographic by social media scientist Dan Zarrella at Hubspot, who spent three years collecting data about the science of timing and developed the following … Read More >> 
Some days I have to pinch my arm to make sure it’s really real. Like today, I pinched myself and said, “You run a Social Media Marketing firm and you are going to Haiti? Really?” Truth, at Everywhere we have all sorts of adventures that aren’t geeky on the surface. I guess because we’re all … Read More >> 
2011 was filled with exciting new platforms, changes to our go-to channels, rumors of mergers, and the rollout of a new line of Apple products that saw lines around the building. Before we launch fully into 2012 at 4G speed, I wanted to take a moment and reflect on my top three fave Social Media … Read More >> 
Here’s another quick round up of social advice for B2B marketers. One thing that we continue to stress at Everywhere, is that social doesn’t just live online. You’ll see the Social Media Examiner article this week focuses on how to socialize an event. This is key to the success of any conference or webinar. … Read More >> 
I began my marketing career in the warm safe and stable arms of traditional media. Through a series of twists and turns I ended up at Everywhere, plum center in the middle of the SOCIAL MEDIA UNIVERSE. This vast and unknown arena has been a catalyst of growth to what had been my traditional education. … Read More >> 
Everywhere managing partner, Danica Kombol, along with Debbie Curtis-Magley, Public Relations Manager at UPS and Stephen Brown, Managing Director, Cohn & Wolfe, Atlanta, were featured on a panel today at the Social Communications & Content Marketing Leadership Forum presented by PR Newswire and the Business Development Institute. The half-day conference featured case studies of … Read More >> 
We’ve been busy searching the web for more articles and blogs that we think will help you and your business stay on-top of social news. Here is a roundup of some recent articles we found helpful for social businesses. Wednesday Social Wisdom Technorati: Google Rolls Out Business Profiles on Google+ - “Almost in stealth mode Google rolled out Business … Read More >> 
Have you ever wondered if what you say online really matters to anyone? So did Joe Fernandez, the founder of Klout.com. Klout is awebsite that measures influence of users on a smattering of social media networks such as Twitter, Facebook, LinkedIn, and blogging platforms. Many people have taken to regularly checking their Klout score, which … Read More >> 
It doesn’t seem that long ago when people were still talking about brochures. Remember those tri-fold pamphlets created by expensive copywriters and graphic designers? Before we went to press, we inspected the copy and images as if it were a newborn baby. They were like oversized business cards we all handed out, as if to … Read More >> |
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