Video on NBC.com

From San Diego to the rest of the world: Rick Calvert with Blogworld Expo 2009 explains the success of the #beatcancer movement in social media after its launch at the annual event in Las Vegas October 16.

From San Diego to the rest of the world: Rick Calvert with Blogworld Expo 2009 explains the success of the #beatcancer movement in social media after its launch at the annual event in Las Vegas October 16.
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