Everywhere | Social Media Marketing and Content Development » Blog

Next Gen: Fashion, Music and Social Collide

Marleisse — Mon, 16 Apr 2012 15:28:38 +0000

Musical artists Lady Gaga, Rihanna, Nicki Minaj and now Iggy Azalea have helped music videos reclaim their power as musically-harmonized fashion platforms. Videos are selling fans not just on music, but on the icons and their trendsetting fashion statements.

Music networks such as MTV, BET and VH1 were originally created as outlets for music videos. ... Read More >>

Social Media, Access Granted: The Transformation of Traditional Media

Alair — Mon, 09 Apr 2012 14:20:38 +0000

We’re proud of our social media internship at Everywhere. Every semester, two to three interns are chosen to work in our offices and gain experience in our arena. We ask each intern to submit a blog post as part of their training. The following blog post was penned by GSU student, Alair Hallman.

Each ... Read More >>

#WeSing4Diapers Karaoke TweetUp

danica — Fri, 06 Apr 2012 13:40:19 +0000

From hosting social media influencers on a party bus in the Hamptons for our client Qualcomm while schmoozing with the likes of Khloe Kardashain Odom and The Real Housewives of New York’s Bethenny Frankel to throwing swanky blogger events at Sundance, in Harlem and at SXSW, Everywhere is known for hosting oversized social media events ... Read More >>

Wednesday Social Wisdom From Everywhere

Britton — Wed, 28 Mar 2012 20:28:13 +0000

Radian6: Using B2B Social Media to Create a Nation of Brand Advocates [CASE STUDY] – “Wanting to interact with brand advocates on social media, Pratt & Whitney Canada (P&WC), the global aerospace leader, and digital marketing leader, w.ill.am/, came together to create an online community of PT6 engine enthusiasts.”

inBlurbs: How B2B Marketers can do Social Media Lead ... Read More >>

Connecting The Lines Of Communication

Kelly — Wed, 22 Feb 2012 22:05:03 +0000

From the very moment I open my eyes in the morning I am connected. I check my phone for texts, missed calls and emails from multiple accounts before leaving the safety of my bed covers. The rest of my day is spent double-clicking in an endless stream of communication. Traveling to Haiti forced me to ... Read More >>

It’s Blissdom at Blogging Conferences

danica — Mon, 20 Feb 2012 19:54:10 +0000

We love going to blogging conferences, even though we always face the challenge of leaving behind the office and an overflowing inbox for the madness surrounding any blogging conference worth attending!

This week, Britton Edwards and I travel to Blissdom in Nashville. I’ve never attended Blissdom, but have long heard raves. When I met the wildly dynamic Barbara ... Read More >>

The Best Time to Blog & Three Tips on Better Business Blogging

Liz — Tue, 24 Jan 2012 17:49:17 +0000

In our social media trainings, our team is often asked, “When is the best time to blog?” or what best practices can you share on better business blogging?

Interestingly enough, we ran across this infographic by social media scientist Dan Zarrella at Hubspot, who spent three years collecting data about the science of timing and developed the following ... Read More >>

#Bloggers4Haiti

danica — Fri, 20 Jan 2012 20:29:18 +0000

Some days I have to pinch my arm to make sure it’s really real. Like today, I pinched myself and said, “You run a Social Media Marketing firm and you are going to Haiti? Really?” Truth, at Everywhere we have all sorts of adventures that aren’t geeky on the surface. I guess because we’re all ... Read More >>

2011 “Social Changes” & Predictions for 2012

Britton — Mon, 09 Jan 2012 15:53:56 +0000

2011 was filled with exciting new platforms, changes to our go-to channels, rumors of mergers, and the rollout of a new line of Apple products that saw lines around the building. Before we launch fully into 2012 at 4G speed, I wanted to take a moment and reflect on my top three fave Social Media ... Read More >>

Wednesday Social Wisdom from Everywhere

Britton — Wed, 07 Dec 2011 15:07:33 +0000

Here’s another quick round up of social advice for B2B marketers. One thing that we continue to stress at Everywhere, is that social doesn’t just live online. You’ll see the Social Media Examiner article this week focuses on how to socialize an event. This is key to the success of any conference or webinar. ... Read More >>