Wednesday Wisdom from Everywhere

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We’ve  been busy searching the web for more articles and blogs that we think will help you and your business stay on-top of social news. Here is a roundup of some recent articles we found helpful for social businesses.

Wednesday Social Wisdom

Technorati: Google Rolls Out Business Profiles on Google+ - “Almost in stealth mode Google rolled out Business … Read More >>

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Do you have Klout?

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Have you ever wondered if what you say online really matters to anyone? So did Joe Fernandez, the founder of Klout.com. Klout is awebsite that measures influence of users on a smattering of social media networks such as Twitter, Facebook, LinkedIn, and blogging platforms. Many people have taken to regularly checking their Klout score, which … Read More >>

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RIP Brochure. Long live the blog

brochure-everywhere-blog

It doesn’t seem that long ago when people were still talking about brochures.  Remember those tri-fold pamphlets created by expensive copywriters and graphic designers? Before we went to press, we inspected the copy and images as if it were a newborn baby.  They were like oversized business cards we all handed out, as if to … Read More >>

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Wednesday Wisdom from Everywhere

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Everywhere employees soak up their fair share of internet articles and blogs. Here is a roundup of some recent articles we found helpful for marketers in the B2B space.

Wednesday Social Wisdom

Marketing Sherpa – 5 Takeaways on Social Media, Lead Generation, Building a Customer-centric approach, and more – “Because the challenging marketplace is a … Read More >>

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Best Little Blogging Conferences

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My friends who don’t work in Social Media ask me, “But where do you GO when you travel? I thought you did everything on your laptop?” Lord knows I’ve had my share of carpal tunnel from overactive laptop usage, but I do travel, a lot. While most of my travel is to visit my clients, … Read More >>

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The IFB: Where the Runway Meets the Blogosphere

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Hello readers, my name is Marleisse Stephens and I’m a Journalism student at Georgia State University and part of the “intern-to-hire” program at Everywhere.  When I stumbled upon the Independent Fashion Bloggers site I was ecstatic. The site morphs my two favorite things, fashion and journalism, into one. The site for Independent Fashion Bloggers also … Read More >>

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Don’t try to force feed bloggers

Don't force feed bloggers

Don't force feed bloggers

At Everywhere, we interact with bloggers every day. We often reach out to bloggers to share the campaigns of our clients. One thing we aim to never do is force-feed bloggers by throwing out content and expecting bloggers to regurgitate it.

Recently, Ketchum (a shop where I worked several years … Read More >>

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Remembering Haiti This Labor Day

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As Labor Day approaches, I am reminded that work provides strength, prosperity and well-being to our self-worth and to our country.  In a time of such economic uncertainty, I can’t imagine how difficult it must be to find sustainable income after a catastrophic disaster like Haiti’s 2010 earthquake.  What’s amazing about the human spirit is … Read More >>

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Time to Get Social: One Young Adult’s Journey Into Social Media

If you had told me six months ago that I would have an internship with a social media company, I probably would have laughed at you. I didn’t use Twitter, LinkedIn, or know a single thing about blogs. The only social media platforms I used regularly were Facebook, Photobucket, and the occasional message board. The … Read More >>

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The Starter Kit: What Every Brand Should Have Before ‘Joining the Conversation’

This deck outlines the importance of socializing your business before you jump into the “sexy” or public side of Social Media.  Brands know they need to get Social, as we’ve done a pretty good job of advocating the importance of “joining the conversation.” As a result, so much of the internal Social Media dialogue is … Read More >>

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