Everywhere | Social Media Marketing and Content Development » Press

Tweeting to #BeatCancer: 200,000+ Tweets So Far

erica — Sat, 17 Oct 2009 18:15:08 +0000

By Pete Cashmore on Mashable

Twitter has been virtually taken over this weekend by a great cause: #BeatCancer gets brands to donate 1 cent for every tweet containing that hashtag. It’s been a huge success so far, with 200,000+ tweets being posted since the launch yesterday.

The campaign aims to break a Guinness World ... Read More >>

Social Media Campaign to Beat Cancer Eyes Record in Guinness Book

erica — Fri, 16 Oct 2009 17:00:52 +0000

By Adam Ostrow in Mashable

Over the past few months, there’s been a tremendous amount of activity in utilizing social media for charitable causes. Perhaps the most notable recent example is Drew Carey’s bid of $1 million for the Twitter name @drew, with all of the proceeds being donated to cancer research.

Today, using ... Read More >>

The Wall Street Journal: Firms Get a Hand With Twitter, Facebook

superadmin — Fri, 02 Oct 2009 05:48:14 +0000

Entrepreneurs Hire Consultants to Promote Business on Social-Media Sites, but the Extra Cost Is Big Question

Sylvester Chisom began paying a consultant last summer to blog on Twitter, post status updates on Facebook and run marketing campaigns on both sites for his auto-detailing business.

He thinks the service, which costs $450 a month, ... Read More >>